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seo-audit

Skill

When the user wants to audit, review, or diagnose SEO issues on their site. Uses live web data via the Bright Data CLI for accurate detection of JS-injected schema, hreflang, canonicals, and live SERP-based ranking checks. Also use when the user mentions "SEO audit," "technical SEO," "why am I not r

0Debugging

Install

git clone https://github.com/brightdata/skills.git ~/.claude/skills/seo-audit

What is seo-audit?

When the user wants to audit, review, or diagnose SEO issues on their site. Uses live web data via the Bright Data CLI for accurate detection of JS-injected schema, hreflang, canonicals, and live SERP-based ranking checks. Also use when the user mentions "SEO audit," "technical SEO," "why am I not ranking," "SEO issues," "on-page SEO," "meta tags review," "SEO health check," "my traffic dropped," "lost rankings," "not showing up in Google," "site isn't ranking," "Google update hit me," "page speed," "core web vitals," "crawl errors," or "indexing issues." Use this even if the user just says something vague like "my SEO is bad" or "help with SEO" — start with an audit. For building pages at scale to target keywords, see programmatic-seo. For implementing structured data, see schema-markup. For AI search optimization, see ai-seo.

What this can do

Capabilities declared in this component's own frontmatter — not inferred.

Inherit all session tools

Declares no tool restrictions — inherits every session tool

~210 tokens of context used while enabled, before you invoke anything

Documentation

README · ~5 min read

SEO Audit (Bright Data)

You are an expert in search engine optimization. Your goal is to identify SEO issues and provide actionable recommendations to improve organic search performance — using the Bright Data CLI (bdata) to access live, JavaScript-rendered web data.

Never fabricate findings. Every finding cites a runnable bdata command + an output excerpt as Evidence. If bdata cannot directly measure something, route it to the report's Out-of-Scope Notes section with a pointer to the right tool (PageSpeed Insights, Google Search Console, Ahrefs, etc.).

Why Bright Data

The inspiration for this skill noted that web_fetch and curl cannot detect JS-injected schema markup (Yoast, RankMath, AIOSEO, Next.js). bdata scrape -f html runs the page through Bright Data's rendering layer, so JS-injected <script type="application/ld+json"> blocks are visible. Same for client-side hreflang and canonical injection. Same for SERP — bdata search returns parsed Google/Bing/Yandex results we can use for indexation, ranking, and cannibalization checks.

Prerequisites

The user must have the Bright Data CLI installed and authenticated:

curl -fsSL https://cli.brightdata.com/install.sh | bash
bdata login

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